BYD

This one never even went near a camera. Or a deadline anyone would call realistic.

For Seven.One Entertainment Group, we created a fully AI-generated 20-second car commercial for BYD in just 52 hours, from the first frame to the final grade. No shoot, no real car, no sets, no sleep – just 3D models of the car and a rough vision of the surroundings to start with. Pulled off by six artists, who built every environment and movement from scratch, keeping creative direction, product consistency and quality tightly under control.