BWIN

Techniques

Full AI

BWIN is a 30-second fully AI-generated spec ad. Dorothy, a resident of a care home, stumbles across an ad for the brand. It pulls her out of her ordinary routine and into a run of wild adventures she never dreamed of. Playful and surprising, the film shows that the thrill of the game has no age limit.

Credits +

Director: Jákob Ladányi Jancsó
Producer: Wouter Hoek
Editor: Dávid Kovács KODA
Colourist: László Csongor Csurka
Sound Design: Gal Tsadok-Hai
VFX: Katalin Szreseny